Website Review (Audit):
Will include a report of findings detailing current strengths and weaknesses
Everything in the "Starter" package plus:
Marketing Strategy Report:
Recommendations based on the findings from the website audit that include:
complete SWOT analysis
long-term strategy considerations (changes that may take longer to execute or additional resources, but are necessary for growth)
Everything in the "Standard" package plus:
Customer Segmentation:
Description of the common characteristics in your target market, by groups, so that you can refine your campaign messaging.
Tailored Action Plan
Details of the 'next steps' necessary to achieve your stated objectives through 'quick-wins' recommendations (changes that have a high and immediate impact) and additional details for your long-term strategy.